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Carnival has Begun: Why Mardi Gras Matters More Than You Think

Mardi Gras is not a single day. It is a season that begins on January 6 and shapes life across the Gulf Coast for weeks. Here is why Epiphany matters and how the rituals build toward Fat Tuesday.

Benjamin HebertJan 6, 20264 min readPhoto: Image generated with Leonardo.ai

On January 6, King's Day, also known as Epiphany, something quietly but unmistakably changes across Louisiana and the wider Gulf Coast.

Purple, green and gold begin appearing in shop windows. King cakes arrive in offices and grocery stores. Parade routes start circulating among friends and coworkers. Mardi Gras season has officially begun.

For many outsiders, Mardi Gras is shorthand for one day of chaos and color: Fat Tuesday. For locals, it is a season, a cultural rhythm that shapes daily life, social calendars and the regional economy for weeks at a time.

What Mardi Gras Actually Is

"Mardi Gras" literally means Fat Tuesday, the final day of Carnival, the pre-Lenten season of feasting and celebration that ends the day before Ash Wednesday. Carnival begins on January 6 and runs until that final Tuesday, with the length of the season changing each year depending on when Easter falls.

The idea is simple and old: before the restraint of Lent, people historically used up rich foods like meat, butter, sugar and alcohol. Over centuries, that practical tradition grew into elaborate celebrations across Europe, the Caribbean and the Americas.

Globally, it exists as Carnival. Along the Gulf Coast, especially in Louisiana, it became something uniquely regional.

Why January 6 Matters

January 6 is Epiphany, the day marking the visit of the Three Kings in Christian tradition. In places shaped by Catholic culture, Epiphany signals the official start of Carnival.

From this point forward, weekends begin filling with parades and balls. King cakes appear everywhere. Schools, workplaces and families quietly start planning their schedules around upcoming parade days. What looks spontaneous from the outside is a layered buildup that unfolds over weeks.

In Louisiana, people do not just ask when Mardi Gras is, they ask how deep into Carnival season you are.

The Symbols That Define the Season

Mardi Gras is instantly recognizable thanks to a shared visual language that carries meaning far beyond decoration.

The colors, purple, green and gold, were standardized in the late 19th century. Purple represents justice, green stands for faith and gold symbolizes power. During Carnival, these colors take over entire neighborhoods, appearing on flags, beads, clothing, king cakes and even streetlights.

Throws are another defining feature. While beads are the most famous, krewes also toss doubloons, cups, stuffed animals and specialty items unique to each group. In New Orleans alone, more than 25 million pounds of beads are thrown each season.

Some throws carry deep local significance. Zulu's hand-decorated coconuts, for example, are iconic, not just souvenirs, but symbols tied to the krewe's history and identity.

Masks and costumes reflect one of Carnival's oldest ideas: that social boundaries temporarily disappear. Historically, masks allowed people of different classes to mix freely. That tradition remains embedded in law, float riders in New Orleans are still required to wear masks during parades.

Ring-shaped, cinnamon-rich and decorated in Mardi Gras colors, king cake becomes a social ritual starting January 6. Hidden inside is a small plastic baby. Whoever finds it is said to have good luck and is expected to buy the next cake or host the next gathering. In offices and households, king cake quietly drives the social calendar all season long.

Mardi Gras Is a Season, Not a Spectacle

One of the biggest misconceptions about Mardi Gras is that it is a single day of excess. For locals, that idea does not hold up.

Carnival season slowly reshapes daily life. Schools plan breaks around major parade days. Workdays end early when krewes roll. Families organize weekends around favorite routes and traditions. Many nonessential businesses close entirely on Mardi Gras Day itself.

By the time Fat Tuesday arrives, it does not feel sudden. It feels inevitable.

A Tradition Rooted in the Gulf Coast

French colonists brought Carnival traditions to the Gulf Coast in the early 18th century. In 1699, explorers even named a site near present-day New Orleans "Point du Mardi Gras," marking the occasion before Lent.

Over time, New Orleans and Mobile developed formal parades and mystic societies. New Orleans' first recorded parade dates to 1837, while the founding of the Mistick Krewe of Comus in 1857 helped define modern parade culture.

From those cities, Mardi Gras spread throughout the Gulf South, becoming part of a shared regional folklore that still links Louisiana, Mississippi and Alabama today.

A Rhythm That Returns Every Year

In Louisiana, people often talk about Carnival the way others talk about the holidays.

It has its own foods. Its own music. Its own colors. Its own unspoken rules.

From January 6 onward, Mardi Gras becomes a background hum, sometimes loud, sometimes subtle, but always present. By the time Fat Tuesday arrives, it feels like the culmination of weeks of shared anticipation.

And when it ends, there is a collective pause before life resumes its usual pace.

📚 This Series

Mardi Gras 2026: The Complete Guide — A 5-part series exploring the history, traditions, and insider knowledge you need to experience Carnival season like a local.

All Parts:

  1. Part 1: Carnival Has Begun: Why Mardi Gras Matters More Than You Think
  2. Part 2: The Krewes Behind the Masks: Who Actually Runs Mardi Gras Coming soon
  3. Part 3: The Peak Weeks: Navigating Parade Season Like a Local Coming soon
  4. Part 4: Beyond New Orleans: Carnival Across the Gulf Coast Coming soon
  5. Part 5: Fat Tuesday and Beyond: The Final Days of Carnival Coming soon

Sources

BH

Benjamin Hebert

Travel Writer

Covers Gulf Coast culture with local context and insider knowledge. Born and raised in Louisiana, he knows the region's hidden gems firsthand.

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